The Info

 In today’s busy world, for everyone who requires a variety of meal options with minimal cooking efforts, while cutting down the waste of food, plus saving time on grocery shopping, there is a company called “Hello Fresh”.
Founded in 2011 in Germany, in 2021 company expanded to 16 countries on three continents. Hello Fresh operates in the food and beverage delivery activities industry (UK SIC 2007) and according to their website is one of the most popular meal kits in the world.  The company provides different plan options based on specific lifestyle and dietary needs, meals per week with freshly pre-packed ingredients coming on the chosen days. 
This report aims to show how e-Business focused companies use digital technologies to connect with customers and suppliers worldwide and to grow their organisations.